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2024 ASCRS ASOA MEETING GUIDE
ASOA PROGRAM
MONDAY, APRIL 8
8:30–9:30 a.m.
ASOA PRACTICE
MANAGEMENT COURSES
A8-101 Navigating the Ophthalmology
Horizon: Bridging Generations for
Practice Excellence
Room: 204AB
ASOA Leadership and Strategic Management
Experienced
Faculty: Sarah H. Alyas, JD; Thomas T. Brown-Spencer, JD, COE
Essentials
A8-102 Staffing Excellence —Side
Effects May Include Exceptional
Patient Care and Improved Practice
Performance
Room: 206AB
ASOA Business Operations
Mid-Level
Faculty: Patricia M. Morris, MBA, COE;
Mary Pat Johnson, COMT, COE, CPC, CPMA
MLM
Essentials
A8-103 How to Ensure Your Marketing
Messaging Is Keeping Current as
Advances in Refractive Surgery
Technology & Procedures Evolve
at Record Speed
Room: 208
ASOA Marketing and Business Development
Introductory
Faculty: Michael W. Malley, Cory J. Pickett, MSN, FNP-C, CRNO
Essentials
A8-104 Addressing MIPS Cost Measures
for Ophthalmology
Room: 209
ASOA Coding and Billing
Mid-Level
Faculty: Randall W. Marsden, BSc
MDBE
A8-105 Staff Retention Strategies
Room: 211
ASOA Human Resources
Mid-Level
Faculty: Sharon C. Alamalhodaei, COMT, OCS
A8-106 How Practices Can Reduce Loss
and Increase Profits for Retina Injectables
Room: 212
ASOA Coding and Billing
Mid-Level
Faculty: Leonard H. Ginsburg, MD; James F. Freeman, MD, ABO;
Haylee Olson, MBA
9:45–10:45 a.m.
ASOA PRACTICE
MANAGEMENT COURSES
A8-201 Developing the Next Generation
of Ophthalmic Professionals
Room: 204AB
ASOA Leadership and Strategic Management
Experienced
Faculty: Laura Baldwin, RN, SHRM-CP;
Savory Turman, MS, COMT, COE, OCS
Advanced
A8-202 Vision Plans How to Assess Which
Ones Fit Into Your Practice and Thrive
Room: 206AB
ASOA Business Operations
Mid-Level
Faculty: Barbra A. Dey, BScOptom, COE
